Content Writer

Why thINKbetter? Why not just write better?

Because while all projects call for good writing, many projects demand higher level research skills, content marketing strategy, and project management.


Craft the Kings of Content

I specialize in high-caliber B2B marketing content, like white papers and case studies that enhance lead generation, conversion, and retention.

With a background in academic research, education, and Chinese-English translation, I’m able to break down complex products and benefits into language that buyers can grasp.


Strategize and Conquer

Persuasive content is wasted if it targets the wrong buyer personas or it’s optimized for the wrong media channels.

Tailoring content for consumption and distribution maximizes impact. Crafting evergreen, long form content that can be re-purposed for blogs, social media, email drip campaigns, and more stretches content mileage.

Consult me when you plan your content marketing strategy to ensure you get the best results for your marketing dollars.

Brands I’ve worked with include:

  • Interpreters and Translators, Inc.
  • FluentU
  • Tradeweb
  • iChair
  • Academic All Star Tutoring
  • World Gym
  • Gold’s Gym
  • Shenzhen Valuelink Technology Co.
  • Wild Tea Qi
  • gbtimes
  • Llama Malas

Besides helping companies like yours, my passion for assisting other writers with their craft and business can be experienced through my blog and content writing newsletter.

When I’m not writing for businesses, you’ll find me writing for pleasure, brewing Chinese tea, learning languages, practicing martial arts, or playing the kanjira (percussion instrument of the classical music of South India).

For more information, check out samples of my past work or contact me about your project.


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